Television
FILE - United States' Deedee Trotter, right, United States' Sanya Richards-Ross, front center and United States' Allyson Felix, back left, celebrate winning gold in the women's 4x400-meter relay final during the athletics in the Olympic Stadium at the 2012 Summer Olympics, London, Saturday, Aug. 11, 2012. Swimming, gymnastics and track & field fans can rejoice. For the first time in a European Olympics, those events finals will be televised live on network television in the United States. (AP Photo/David J. Phillip, File)
NBC will air most of marquee Olympic events from Paris live during daytime

By Joe Reedy May. 11, 2023 11:00 AM EDT

European state broadcasters back in business for Olympics

Jan. 16, 2023 07:47 AM EST
LAUSANNE, Switzerland (AP) — European state broadcasters were brought back into the heart of Olympic business on Monday when the IOC announced a rights deal through...

Fans watch during the World Athletics Championships on July 22, 2022, in Eugene, Ore. The running mecca that embedded Nike into American culture was an easy choice to host the first track world championships on U.S. soil. It will take time to determine whether Eugene, Oregon lived up to expectations. They say sagging viewership totals and flat revenue across the broader Olympic world make it critical to bring the cornerstone sport of the games back to its glory days in the U.S. before they return to Los Angeles in 2028. (AP Photo/Gregory Bull)
Track looks to pump up US fan base ahead of 2028 LA Olympics

By Eddie Pells Jul. 24, 2022 02:06 PM EDT

Harris English hits on the driving range during a practice round for the U.S. Open golf tournament at The Country Club, Wednesday, June 15, 2022, in Brookline, Mass. (AP Photo/Charlie Riedel)
Faldo to retire as lead CBS analyst, replaced by Immelman

By Doug Ferguson Jun. 21, 2022 03:25 PM EDT

FILE - President of the International Weightlifting Federation Tamas Ajan speaks during the opening ceremony of the 2006 World Weightlifting Championships in Santo Domingo, Dominican Republic, Friday, Sept. 29, 2006. The former IOC member who ran weightlifting’s governing body for more than 40 years has banned for life for corrupting the sport’s anti-doping program. The Court of Arbitration for Sport found Tamss Ajan guilty of tampering and hiding doping cases. (AP Photo/Ramon Espinosa, File)
Life ban for weightlifting president for doping cover-ups

By Graham Dunbar Jun. 16, 2022 07:36 AM EDT

FILE - International Olympic Committee member Alex Gilady of Israel appears during a IOC-Tokyo 2020 1st Project Review session in Tokyo on April 3, 2014. An International Olympic Committee member from Israel who also previously served as a senior vice president of NBC Sports has died. Alex Gilady was 79. The IOC announced Gilady’s death. IOC member John Coates of Australia said Gilady died Wednesday in London. No cause of death was given. (AP Photo/Koji Sasahara, File)
Alex Gilady, Israeli Olympic Committee member, dies at 79

Apr. 14, 2022 05:17 AM EDT

Writing reading "Glory to Ukraine" is seen on the side of the trailer of the Russian cross-country national team, in Holmenkollen. near Oslo, Wednesday, March 2, 2022. In Norway, Russian cross-country skiers, who won 11 medals at the Beijing Olympics, were heading home after being excluded from competition by the International Ski Federation, known as FIS. The decision came after a three-day standoff with Norwegian ski officials, who said they would refuse to let Russians and Belarusians race if FIS maintained its previous policy of allowing them to compete as neutral athletes. (Torstein Boee/NTB scanpix via AP)
Gymnastics, curling add Russian athletes to sports bans

By The Associated Press Mar. 04, 2022 11:03 AM EST

Fireworks explode during the closing ceremony of the 2022 Winter Olympics, Sunday, Feb. 20, 2022, in Beijing. (AP Photo/Bernat Armangue)
NBC's scores are in: Record low Olympics ratings

By David Bauder Feb. 23, 2022 05:22 PM EST

The Russian Olympic Committee celebrates the winning goal during a shootout by Arseni Gritsyuk in a men's semifinal hockey game against Sweden at the 2022 Winter Olympics, Friday, Feb. 18, 2022, in Beijing. (AP Photo/Petr David Josek)
WHAT TO WATCH: Men's hockey final highlights last few medals

By Noah Trister Feb. 18, 2022 01:39 PM EST

Los Angeles Rams outside linebacker Von Miller holds up the Lombardi Trophy after the Rams defeated the Cincinnati Bengals in the NFL Super Bowl 56 football game Sunday, Feb. 13, 2022, in Inglewood, Calif. (AP Photo/Lynne Sladky)
Nielsen company's list of top 20 prime-time programs

Feb. 15, 2022 05:12 PM EST

Los Angeles Rams quarterback Matthew Stafford (9) pulls up one of his daughters on stage while celebrating with offensive tackle Andrew Whitworth (77) after the Rams defeated the Cincinnati Bengals in the NFL Super Bowl 56 football game Sunday, Feb. 13, 2022, in Inglewood, Calif. (AP Photo/Marcio Jose Sanchez)
Super Bowl has 101 million TV viewers, up from 2021

By David Bauder Feb. 15, 2022 04:40 PM EST

Lisa Schulte, of Austria, slides during the luge women's singles last run at the 2022 Winter Olympics, Tuesday, Feb. 8, 2022, in the Yanqing district of Beijing. (AP Photo/Dmitri Lovetsky)
Top 20 most popular television shows for the week

Feb. 08, 2022 04:45 PM EST

Fireworks, forming the Olympic rings, illuminate the sky during the opening ceremony of the 2022 Winter Olympics, Friday, Feb. 4, 2022, in Beijing. (Li Xin/Xinhua via AP)
Several factors contribute to NBC's lower Olympic ratings

By Joe Reedy Feb. 08, 2022 03:24 AM EST

Dancers perform during the pre-show ahead of the opening ceremony of the 2022 Winter Olympics, Friday, Feb. 4, 2022, in Beijing. (AP Photo/Jae C. Hong)
The Latest: Dutch VJ manhandled during Olympic live shot

Feb. 03, 2022 09:51 PM EST

Former South African swimmer says he was abused by coach

Oct. 14, 2021 08:45 PM EDT
SYDNEY (AP) — A former world-ranked South African swimmer has told an Australian television network that he was abused by a coach who has been implicated in...

FILE - In this Feb. 3, 2021, file photo, exile Tibetans use the Olympic Rings as a prop as they hold a street protest against the holding of 2022 Winter Olympics in Beijing in Dharmsala, India. Some of the world’s largest broadcasters including American network NBC are being asked to cancel plans to cover the 2022 Winter Olympics in Beijing over alleged human rights abuses in the country. The Games open on Feb. 4. (AP Photo/Ashwini Bhatia, File)
Broadcasters urged to cancel plans to cover Beijing Olympics

By Stephen Wade Sep. 07, 2021 11:26 PM EDT

Athletes of the United States pose during the closing ceremony in the Olympic Stadium at the 2020 Summer Olympics, Sunday, Aug. 8, 2021, in Tokyo, Japan. (Dan Mullen/Pool Photo via AP))
In rough Olympics, viewers perked up a bit in second week

By David Bauder Aug. 10, 2021 07:15 PM EDT

Cameramen film events during the athletics at the 2020 Summer Olympics, Saturday, July 31, 2021, in Tokyo. The willingness of athletes, led by Simone Biles, to talk about the pressures they face as elite athletes on the Olympics stage, has forced a look at how NBC presents the Games to the public. Some athletes thrive in an intense, winner-take-all atmosphere, but others don't. Experts say they hope NBC concentrates on more than just a medals count, but also the experience of athletes in a pandemic-delayed, isolated environment. (AP Photo/David J. Phillip)
NBC presses on after rough start in transitional Olympics

By David Bauder Aug. 07, 2021 03:43 PM EDT

German coach accepts ban for rest of 2021 for racist slur

Aug. 06, 2021 06:33 AM EDT
TOKYO (AP) — The governing body of cycling suspended a German official for the rest of the year on Friday for using a racist slur during the Olympic men’s time...

Armand Duplantis, of Sweden fails with the world record attempt after winning the gold in the final of the men's pole vault at the 2020 Summer Olympics, Tuesday, Aug. 3, 2021, in Tokyo. (AP Photo/Martin Meissner)
NBC wonders: where are the Olympic viewers this year?

By David Bauder Aug. 03, 2021 06:14 PM EDT