Marketing campaigns
Germany's Nike Lorenz wears a rainbow emblazoned shin guard as she passes the ball during a women's field hockey match against India at the 2020 Summer Olympics, Monday, July 26, 2021, in Tokyo, Japan. (AP Photo/John Minchillo)
Athletes fight limits on endorsements at Tokyo Olympics

By James Ellingworth Aug. 04, 2021 10:27 AM EDT

FILE - In this Saturday, July 10, 2021, file photo, the Olympic rings are illuminated outside the Narita International Airport prior to the 2020 Summer Olympics near Tokyo. The Olympic corporate sponsorship program has been a key part of the Olympic experience since it began in 1985. But all that magic from the Olympic sponsorship is being undermined because of the virus. (AP Photo/Jae C. Hong, File)
Olympic sport of schmoozing eludes corporate sponsors

By Anne D'innocenzio Jul. 15, 2021 11:03 AM EDT

Tennessee launches ads aimed at filling hospitality jobs

Jun. 18, 2021 04:00 AM EDT
NASHVILLE, Tenn. (AP) — Tennessee tourism officials have launched a $150,000 ad campaign in and outside the state to help fill leisure and hospitality jobs...

Wisconsin re-launching vaccine awareness campaign

Jun. 08, 2021 07:15 PM EDT
MADISON, Wis. (AP) — Wisconsin is re-launching a multimedia public awareness campaign to encourage COVID-19 vaccinations as progress has stalled on getting...

Nevada vaccine website implants more trackers than any state

By Sam Metz May. 13, 2021 02:42 PM EDT
CARSON CITY, Nev. (AP) — The Nevada website the public uses to get information on coronavirus vaccines is packed with more ad trackers and third-party cookies...

Weekend report delays cited for light Texas COVID-19 totals

Apr. 19, 2021 06:38 PM EDT
AUSTIN, Texas (AP) — State health officials are launching a $1.5 million radio and television ad campaign to promote the next phase of vaccinating Texans...

Missouri to begin $5M COVID-19 vaccination campaign

By Heather Hollingsworth Apr. 16, 2021 01:03 PM EDT
Missouri is preparing to launch a $5 million ad campaign to urge residents to get the coronavirus vaccine as appointment times begin to go unfilled in some...

Vice President Kamala Harris speaks during a virtual meeting with community leaders to discuss COVID-19 public education efforts in the South Court Auditorium in the Eisenhower Executive Office Building on the White House Campus, Thursday, April 1, 2021, in Washington. (AP Photo/Andrew Harnik)
Biden launches community corps to boost COVID vaccinations

By Zeke Miller Apr. 01, 2021 06:00 AM EDT

WNBA rolls out plans for 25th season celebration

By Doug Feinberg Mar. 15, 2021 09:00 AM EDT
NEW YORK (AP) — The WNBA hopes to be back in home arenas for its 25th season this summer. The league on Monday announced a series of plans...

This image provided by the Ad Council in February 2021 shows part of a marketing campaign to promote COVID-19 coronavirus vaccination in the United States. The "It's Up To You" campaign was announced Thursday, Feb. 25, as an attempt to build public confidence in vaccines and make sure people get shots when they become widely available. (Ad Council via AP)
Ad campaign launches to build public trust in COVID-19 shots

By Mike Stobbe Feb. 25, 2021 12:01 AM EST

FILE - In this Dec. 21, 2020 file photo, crowds line Main Street USA, with Cinderella Castle on the horizon, to watch characters parade at the Magic Kingdom at Walt Disney World, in Lake Buena Vista, Fla. The Teamsters local that represents workers who play characters at Walt Disney World was taken over almost two years ago by its parent union, which cited “deficiencies" in the local's leadership following repeated complaints of mismanagement from members. Now a former officer of Local 385 is suing the International Brotherhood of Teamsters, claiming the takeover has lasted too long. (Joe Burbank/Orlando Sentinel via AP, File)
Orlando launches first tourism ad campaign since pandemic

Feb. 11, 2021 11:12 AM EST

Campaign urges New Hampshire residents to shop local

Feb. 08, 2021 01:30 AM EST
CONCORD, N.H. (AP) — New Hampshire is urging residents to go the extra mile while staying close to home this winter. A new marketing...

Campaign aims to attract remote workers to New Mexico city

Jan. 14, 2021 12:07 AM EST
ALBUQUERQUE, N.M. (AP) — New Mexico’s largest city is launching a new marketing campaign to attract remote workers who can do their jobs from anywhere. ...

FILE - In this May 25, 2019, file photo, Neil Young performs at the BottleRock Napa Valley Music Festival at Napa Valley Expo in Napa, Calif. Young has become the latest artist to strike gold with his song catalog. The Hipgnosis Songs Fund, a British investment company, announced that it had acquired a 50 percent stake in Young's catalog of some 1,180 songs that include "Heart of Gold," "Rockin’ in the Free World" and "Cinnamon Girl." (Photo by Amy Harris/Invision/AP, File)
Neil Young becomes latest artist to sell stake in his songs

By David Bauder Jan. 06, 2021 02:04 AM EST

Tennessee Gov. Bill Lee puts on his mask during a break in the state budget hearings Tuesday, Nov. 10, 2020, in Nashville, Tenn. According to a Vanderbilt University School of Medicine study released Tuesday, Tennessee counties that have not required wearing masks in public are on average seeing COVID-19 death rates double or more compared with those that instituted mandates. Lee has opposed a statewide mask mandate, stressing personal responsibility. He has instead allowed counties to decide whether to require masks. (AP Photo/Mark Humphrey)
Nashville limits gatherings to 8 people amid virus surge

By Jonathan Mattise And Adrian Sainz Nov. 19, 2020 01:13 PM EST

Communications students craft mask-wearing ad campaign

Nov. 19, 2020 05:25 AM EST
MURFREESBORO, Tenn. (AP) — Middle Tennessee State University communications students got a chance to produce a real-world advertising campaign this fall...

FILE - In this April 10, 2020, file photo, North Dakota Gov. Doug Burgum speaks at the state Capitol in Bismarck, N.D. A Bismarck marketing agency is rolling out a campaign meant to help stem the tide of rising COVID-19 cases in central North Dakota, and it comes at a time when the state leads the nation in cases per capita. Agency MABU was hired by a governor's task force in Burleigh and Morton counties that is nearly six weeks into its effort and frustrated by the lack of progress in the state's virus hotspot. (Mike McCleary/The Bismarck Tribune via AP, File)
North Dakota tries ad campaign, not mask rule, to stem virus

By Dave Kolpack Sep. 30, 2020 12:37 PM EDT

Michigan launches $5M in ads to urge masks to fight virus

By David Eggert Sep. 14, 2020 08:55 AM EDT
LANSING, Mich. (AP) — Michigan on Monday launched a $5 million advertising campaign to urge people to wear a mask to fight the coronavirus, with a focus on...

This combination of photos provided by Cedrick Jones shows recording artist Alexis Fitzgerald posing during a virtual photo shoot. The pandemic has accelerated a power shift in the fashion and advertising world, with models and influencers by necessity wielding more control over their own images during remote photo and video shoots. When taking FaceTime portraits of models, musicians and actors, Jones helps them find the right lighting in their home and tells them where to place their phone to get the perfect shot. (Cedrick Jones via AP)
Pandemic accelerates power shift in fashion, advertising

By Ragan Clark Aug. 18, 2020 11:05 AM EDT

Illinois State Sen. Andy Manar, D-Bunker Hill, listens as Illinois Governor JB Pritzker unveils a new mask awareness campaign called "It Only Works If You Wear It" during a press conference at the IEMA State Emergency Operations Center, Monday, August 3, 2020, in Springfield, Ill. (Justin L. Fowler/The State Journal-Register via AP)
Illinois launches $5M ad campaign to encourage mask wearing

By John O'connor Aug. 03, 2020 05:45 PM EDT