Marketing to women
FILE - In this Feb. 11, 2020, file photo, a panel of witnesses, from left, Big 12 Conference Commissioner Bob Bowlsby, National Collegiate Athletic Association President Mark Emmert, University of Kansas Chancellor Dr. Douglas Girod, National College Players Association Executive Director Ramogi Huma and National Collegiate Athletic Association Student-Athlete Advisory Committee Chair Kendall Spencer, listen during a Senate Commerce subcommittee hearing on intercollegiate athlete compensation on Capitol Hill in Washington. Emmert has been engaging in damage control after people noticed differences between the men’s and women’s college basketball tournaments. A new AP survey of athletic directors and conversations with ADs and conference commissioners during March Madness show concern about what would happen to women's college sports under proposals that would put more money in the pockets of some athletes. (AP Photo/Susan Walsh, File)
In AP survey, ADs raise worries about women's college sports

By Howard Fendrich And Eddie Pells Apr. 01, 2021 08:15 AM EDT